A Public Service of Santa Fe Community College
Play Live Radio
Next Up:
0:00
0:00
0:00 0:00
Available On Air Stations

April 7 - Taos' New Tourism Director Shoulders Burden of Economic Renewal

One of the biggest challenges facing new Town of Taos Director of Marketing and Tourism Rene Roberts besides directing the Town’s one-million dollar tourism marketing efforts is lifting the town out of the economic doldrums it’s been in for decades. As KSFR’s Melody Romancito reports, that’s a lot of responsibility for one person, especially since Taos hasn’t had any clear direction or focus outside of tourism, or “Heads on Beds” as the Town’s hospitality industry puts it. Listen Here