Berkovitch has been a professional journalist, digital journalism entrepreneur, reporter, editor and radio producer over a career spanning three decades. She received her master’s degree in journalism from Northwestern University’s Medill School of Journalism in 1987. Before and after attending Medill, Berkovitch worked for Fairchild Publications (Capital Cities/ ABC) in New York City as a reporter and editor, and was promoted to editor-in-chief of a fashion trade magazine. At Medill, she reported as a stringer for Rapid City Journal (SD) and Dow Jones on beats including energy and the environment, Indian affairs and the U.S. Congress.
After relocating to New Mexico in 1993, she spent seven years as a freelance art critic for Albuquerque Journal North, and then became a staff writer at Santa Fe New Mexican’s Pasatiempo from 1999-2001.
In 2000, Berkovitch won an Associated Press investigative journalism award for her series on art dealer Gerald Peters’ sale of paintings attributed to Georgia O’Keeffe that experts later determined were not authentic. She spent the next decade contributing to national publications including Artforum, Art&Auction, Art and Antiques, The New York Times, Los Angeles Weekly and other newspapers and magazines. She was editor-in-chief of Santa Fe Trend from 2007 to 2009.
In 2009, inspired by the digital revolution in journalism, Berkovitch became a journalism entrepreneur, founding the online art magazine of AdobeAirstream.com now in its eighth year of publication.
In 2010 Berkovitch began podcasting, and in 2011 studied documentary radio production at Duke Center for Documentary Studies online. In the past several years as a freelance radio producer, she has served as a talk-show substitute host during the morning drive-time hour at KSFR. She has contributed stories to KSFR News, Women’s Focus on KUNM, and the Canadian Broadcasting Company’s “The Current.”
In 2015, Berkovitch won seven New Mexico and two national journalism prizes for AdobeAirstream.com and honorable mention for excellence in communications. The AdobeAirstream podcast won best podcast from the National Federation of Press Women, and AdobeAirstream.com took second place for general website excellence in the Society of Professional Journalists’ Top of the Rockies competition.
In June 2016, Berkovitch’s essay on Michelle Obama’s commencement speech at the Santa Fe Indian School was published on the home page of The Atlantic magazine’s website.